So I was looking at the "incinerate!" ad while playing bioshock 2 (epic) and it occurred to me; If there's absolutely no censoring in rapture whatsoever, and they have gene modification technology to the point where they can safely shoot fireballs out of their fingers and go invisible, why aren't there any "enhancement" ads around? Think about how many random viagra advertisement ads you get in your spambox, now imagine that they can freely change the human DNA. I reckon there would be more "enhancement" ads than incinerate! ads around. A LOT more.